Scope of services
We raise the data and AI maturity of organisations
Data infrastructure, business analytics, automation, AI and education. All in one partnership.
Data foundation
A single source of truth
When every system shows different numbers and reports take days, we connect ERP, e-shop, CRM and marketing platforms into one data warehouse. We clean the data and unify metric definitions so the whole company works with the same numbers. On this foundation we build reports and dashboards in Power BI and prepare the data for analytics and AI. We can build the platform in the cloud or on the company’s own servers.
What we do
- –Data audit and initial analysis
- –System integration (ERP, CRM, e-shop, marketing)
- –Data warehouse and data model
- –Metric definitions and data dictionary
- –Reports and dashboards in Power BI
Typical output
A data warehouse with consistent metric definitions and reports the whole company works from.
Business analytics
Where you make money and where you lose it
When revenue grows but the margin disappears into logistics, marketing and discount costs, we calculate the real profitability of every product, customer and channel. We show which parts of the range and which promotions are costing the company money. On the same basis we segment customers by behaviour, so you know whom to retain and whom to approach differently. We can feed the results straight into email marketing and ad campaigns.
What we do
- –Margin analysis by product, customer and channel
- –ABC analysis of the product range
- –Customer segmentation by purchasing behaviour
- –Cohort analysis and customer lifetime value
- –Impact of promotions on margin
Typical output
A live view of profitability by product, customer and channel to support pricing and promotion decisions.
Prediction & automation
Prediction and automation of routine processes
When inventory purchasing, capacity and marketing budgets are planned by guesswork and the team spends its time on manual exports and segmentation, we build models on historical data that forecast demand, inventory and customer churn. We connect them to the ERP so that planning is based on the forecast. We automate routine steps: audiences for Meta and Google ads are created and excluded automatically, and email scenarios respond to customer behaviour.
What we do
- –Demand and inventory forecasting
- –Churn and purchase propensity models
- –Product recommendations (Next Best Offer)
- –Audience integration into ad campaigns
- –Email automation
Typical output
Forecasts and alerts that drive purchasing, inventory and retention.
AI strategy & implementation
AI where it delivers results
When employees use AI each in their own way, without rules and on data that isn’t ready for it, we first map where AI will bring the company the most value. We set up rules and a secure environment in the Microsoft ecosystem, then build agents with clearly defined roles, for example for translation, copywriting or answering management’s questions across all company data. All of them work on a single, clean data layer and therefore with the same company context.
What we do
- –AI audit and strategy
- –Secure AI environment in the Microsoft ecosystem
- –AI usage rules (governance)
- –Process automation with AI
- –Custom AI agents
Typical output
An AI rollout plan, rules and a first deployment with measurable impact.
People & skills
The know-how stays with you
When data know-how sits with just one or two people and new managers don’t know how to read the dashboards, we run workshops for management on the company’s real data, create individual learning plans for key roles and mentor the data team. If the company has no data director of its own, we can take on that role part-time. Education and mentoring are also part of every project we run, from day one.
What we do
- –Workshops for management and teams
- –Data team mentoring
- –Individual learning plans
- –Fractional CDO
- –Data strategy for leadership
Typical output
A team that runs its data agenda on its own.
Not sure which service to start with?
The free diagnostic shows where the impact would be biggest for you. Or we can just get on a call.